Operations Management Group Newsletter

The new slogans and tag lines

Dear Friends,

This week saw a flurry of quizzes everywhere, right from the college quiz at the Great Lakes Institute of Management (i was the winner last time, this time i wanted to give others a chance) to the quinkie slogan contest at yahoo groups. So i thought it is high time that i be the spoilsport and publish the answers.

these are all correct answers by the way, so trust me and keep learning.

Automobile Slogans:

1. FORD - Built for the road ahead
Ford. Designed for living. Engineered to last.
Have you driven a Ford lately?

2. GM - Pontiac Vehicles
Advertising slogan: We are driving excitement

Chevrolet. An American Revolution
See the USA in your Chevrolet
The Heartbeat of America
The road isn't built that can make it breathe hard!
Eye it - try it - buy it!

Oldsmobile car brand
Slogans: Start Something
This is not your father's Oldsmobile

Cadillac brand
Advertising slogans: Cadillac. Break Through
Creating a Higher Standard
Standard of the World
The Penalty of Leadership

Buick car brand
Advertising slogans: Dream Up
Buick. It's All Good
Isn't it time for a real car?
Buick. The spirit of American style

SAAB, Swedish car brand
Slogans: Welcome to the State of Independence (USA campaign)
Saab. Move your mind (European campaign)
Find Your Own Road

Hummer brand
Advertising slogan: Hummer. Like Nothing Else.

3. DAIMLER CHRYSLER - Smart. Open your mind

4. BMW - The Ultimate Driving Machine

5. AUDI - Keeping ahead through technology
Everyone dreams of an Audi

6. TOYOTA - Moving Forward
Get the Feeling. Toyota.
Drive Your Dreams.
The car in front is a Toyota
I love what you do for me - Toyota!
Your new experience of motoring

7. HYUNDAI - Hyundai. Drive your way
Always There for You
Driving is believing
Prepare to want one

8. NISSAN - Shift
You can with a Nissan.
Just wait you drive it.

9. HONDA - The Power of Dreams
It must be love
Honda. First man, then machine
Technology you can enjoy

10. SKODA - Skoda. Simply Clever
It's a Skoda. Honest.

11. VOLKSWAGEN - Drivers wanted. (US marketing campaign)
For the love of the car
Relieves gas pains.
Surprisingly ordinary prices

12. FIAT - Driven by passion. FIAT.

13. JAGUAR - Born to perform
Unleash a Jaguar
Don't dream it. Drive it!
Jaguar. The art of performance
Grace.... space... pace.

14. LEXUS - The Passionate Pursuit of Perfection
The Relentless Pursuit of Perfection

15. TATA MOTORS – innovative way of life; More car per car

1. Microsoft - Where Do You Want to Go Today; Your Potential Our Passion

2. Windows XP - Do More with Less

3. HP - Invent ; Everything is Possible

4. Computer Associates - The software that powers the E Business

5. CSC - Experience. Results.

6. Accenture - High Performance. Delivered

7. IBM - ON DEMAND

8. LENOVO - We are building a new technology company.

9. Apple Macintosh - Think Different.

10. TCS - Beyond the Obvious

11. Infosys - Powered by Intellect, Driven by Values;
Improve your odds with Infosys Predictability

12. WIPRO - Applying Thought

13. EMC - Where Information Lives.

14. Adobe - Simplicity at work. Better by adobe.

15. Macromedia - What the web can be.